Consumer
Consumer insights in CX and CS reshape how organisations generate profit and strengthen loyalty. GCC BluePrint helps clients map customer journeys and apply evidence-based insight with practical tools that influence customer behaviour across the portfolio.
Industries
Explore some of the consumer industries we support across our service portfolio
Retail
Retail markets are shifting month on month and require careful planning and adaptation to keep operations running smoothly. We help organisations forecast trends and stay ahead of the curve.
Automotive
From EV adoption and charging readiness to service quality gaps and pain points across mobile vehicle recovery and ownership apps, the BluePrint offers automotive insights across the GCC at both country and regional levels.
Transportation
Transportation is expanding rapidly across the GCC, from the activity at HIA to local bus journeys in Riyadh. The BluePrint provides extensive insight into the transportation sector, informed by global best practice.
Hospitality
Hospitality and service sectors keep economies moving and provide communities across the GCC with customer care that shapes daily life. We support organisations with planning, customer journey optimisation and targeted team training.
"I have requested the team to do some custom research for me a few times, and they are always responsive and proactive with scheduling the meeting and delivery."
Government Entity, KSA
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How BluePrint Can Help
01
Reviewing your customer journey and finding key points of dissatisfaction from customers when dealing with your entity
02
Evaluating the success of customer service AI and Chatbot changes
03
Benchmarking against other GCC and global markets to evaluate the full CX and CS capabilities
04
Training customer service teams to deal with varied customer profiles
05
Reviewing current digital footprint and ecosystem to find areas for improvement
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Using sustained customer-satisfaction as a guiding star to navigate through economic headwinds
GCC Specific
We provide research and learning support for organisations serving GCC consumers, offering insight into customer expectations, market trends and proven practice. Our work goes beyond information delivery. We help teams interpret these insights and apply them effectively within regional markets. Whether the focus is customer experience, product development or digital engagement, we show consumer-facing organisations what works, why it matters and how to align strategy with local priorities and National Visions.